Brand identity
Art direction
Web design
Pitch presentation deck and mockups
Stationery design
Yellow By The Beach
I was invited by Studio Alkemi to submit a pitch to their client. 'Yellow By The Beach' is a theoretical luxury rebrand of 'The Yellow Cafe', submitted as a pitch to showcase the ability to work with 'high-end' clientele. The idea of the brand focused on the elevating the experience of the customer; making it a gathering place to recharge and refuel. An ecosystem powered by the people (both staff and customers) that is backed by the beach, lush greenery and warm sunlight. All of this happens at Yellow By The Beach
